Airtel and Research In Motion (RIM) have introduced a new service plan for Airtel BlackBerry customers in India.
Now, the BlackBerry Personal Mail service plan will offer subscribers unlimited email and instant messaging services for Rs. 499.
According to Airtel, this is the first service plan priced at less than Rs. 500 to offer unlimited email and IM services to BlackBerry smartphone customers in the country.
With this tariff, the company is trying to target a wider market, making the service affordable for people like young professionals, small business owners, and students.
The BlackBerry Personal Mail service plan offers unlimited access on the BlackBerry platform, allowing Airtel customers to access up to 10 supported POP3/IMAP email accounts (including the most popular ISP email accounts such as Yahoo! Mail and Google Mail) as well as various instant messaging services (including Windows Live Messenger, GTalk, Yahoo! Messenger, and BlackBerry Messenger) from a single device.
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